MDG Dares with The Hunna
Formed only in 2015, The Hunna is 4-piece English rock band whose career is sky-rocketing. Their debut album, 100, was released in August 2016, and is soon to be followed by their second album, Dare, in May 2018.
The hard-working band kicked off 2018 by performing six back-to-back gigs in UK O2 academies in early January in support of the new album.
Travelling with them was lighting designer, Tom Campbell, who chose MDG’s ICE FOG Compack™ low fog generator and an ATMe™ haze generator to provide the band with the right mix of atmospheric effects to guarantee they, and his lighting, would be seen to best advantage.
“Showcasing the lighting was especially important for this tour as the structure of the design forms the majority of the set,” says Campbell. “The backbone of the show design is centred around 108 lasers which are located on side towers. I use these to create various worlds, shapes and looks for the band to perform in, so I needed a hazer I could really rely on that would deliver a fine even haze day after day. MDG’s ATMe is ideal as it produces a haze that is very controllable, and so fine it never obscures what the lighting is doing.”
MDG’s ATMe is a single, high output haze generator which has evolved from the long-standing industry favourite, the ATMOSPHEREAPS, to become the industry standard for today.
Campbell has worked as freelance lighting designer for ten years, starting out in theatre before moving to live music and lighting the likes of Zeds Dead and Bullet for My Valentine amongst many others. In 2015 he received a Knight of Illumination Award in the Club Category for his design for Anna Calvi and The London Heritage Orchestra. He joined Mirrad, a collective of like-minded designers, in September 2017.
“For The Hunna’s Dare tour we had to have generators that were capable of handling decent-sized venues as the band performed at most of the UK’s O2 Academies, starting in Newcastle, Glasgow, Manchester and Birmingham, and ending with two sell-out nights at the 5,000-seater Brixton O2 Academy in London,” says Campbell. “It’s the nearest you can get to an arena, which, for a band that has only been going two years, is pretty impressive. But that also comes with the incumbent challenge of aircon and air movement, so the ATMe’s controllability is an important feature to help combat this.”
Campbell formed his design around mood boards presented to him by the band, one of which including an ’80s prom-like scenario for the tour’s title track, Dare, which was also an early-release single in December 2017. “I took the inspiration of a ‘prom-night’ to included a low fog effect which tumbles over the front of the stage and passes over some LED video bars rigged on the stage edge as it does so. This helps create a wonderful ’80s vibe which is quite significant to the track. I specified the MDG ICE FOG Compack for this effect because it guarantees good, consistent coverage every time.”
MDG’s ICE FOG Compack creates a thick low-lying fog, with no residue, without the use of dry ice and is cased in its own self-contained flightcase on wheels for easy transport and touring.
Both MDG’s ICE FOG Compack and ATMe haze generator were supplied by London-based Colour Sound Experiment, under the project management of Alex Ryan, as part of the full lighting package.
“This is the first time I have used MDG generators but I was determined to specify them because of the great reputation they have,” says Campbell. “It is well founded – the MDG units have proved incredibly reliable. I always know they will work, we have had no blockages or leaks, and they travel really well. All we need to do is just strike them up daily at each new venue and off they go!”
After the UK Academy run, The Hunna hopped down to Australia for a further five dates at the end January after which they will return for a non-stop tour of 15 European cities throughout February, followed by 22 shows in USA in March and April, before returning to the UK for 8 further dates after the album release in May. Campbell is adamant he will be using MDG again: “Our set up will be similar, but bigger, so I anticipate even more units for this and the autumn tour. MDG has proved so reliable and trustworthy on tour, I can see I will be using them again and again.’
MDG is theONE for Adele and Phil Collins
When it comes to some of the biggest names in the business, performing at some of the largest stadiums and venues across the globe, MDG know a thing or two about providing the perfect haze and atmosphere - for both the lighting and the artists.
Stellar artists Adele and Phil Collins both engaged the design services of Patrick Woodroffe who, in collaboration with Roland Greil, both from renowned design practise, Woodroffe Bassett Design, produced some stunning shows for their latest tours. On each production, Greil took on the mantle of associate lighting designer, lighting director and operator so has a unique perspective on the role and delivery of haze and fog across a wide spectrum of environments and venues.
Woodroffe and Greil specified two different types of MDG machines across three tours in all: Adele’s LIVE 2016 tour and Phil Collins’ Not Dead Yet tour both employed MDG’s theONE dual fog and haze generator, while Adele’s LIVE 2017 tour made full use of 8 of theONE machines and 2 MDG ATMOSPHERE APS haze generators.
Adele’s LIVE 2017 Stadium tour has been a global progress visiting some of the biggest stadiums in the world. It followed on from the 2016 Adele LIVE Arena tour which featured more indoor venues, and for which three of MDG’s theONE generators were chosen. These were easily able to handle the indoor requirements, showing off to best advantage the symmetry of Woodroffe’s lighting design that worked so well with Es Devlin’s impressive set design.
But for the stadiums visited in 2017, and the challenge of a new 360° show, Greil needed more. Add to the mix an artist who is not the biggest fan of any kind of haze or fog and Greil knew he had to think carefully about which haze and fog generators to use to ensure the best result for lighting and performer, and turned once again to MDG.
“Adele, quite rightly, is always concerned about haze and the possible effect on her voice,” he explains. “There are literally millions of people who want to listen to, and see, the magnificence that is Adele performing at her best - but she accepted the use of haze and we have therefore chosen MDG machines, which are really good machines for producing high volumes of quality haze. Even in an in-the-round stadium show like the 2017 tour, we only needed ten MDG units: eight MDG theONE dual generators augmented by two ATMOSPHERE APS machines.”
MDG’s Atmosphere APS has long been recognised as producing the finest haze combined with the longest hanging time and, of course, being virtually silent it was clearly exactly what Woodroffe and Greil were looking for to produce a steady source of near-imperceptible haze. His only bête noir was the challenge presented by the wind, as he explains: “If you are doing an in-the-round stadium show, you are literally open to wind from every side with no protection at all, so it can be a little difficult to maintain a look. For the stadium tour therefore, we hung the ATMOSPHEREs in the mother grid, so we had fog or hazers in every possible position to enable us to react to the wind conditions. The output control of theONE proved very helpful when the elements were against us.
“The combination of the two machines has proved a wise choice,” confirms Greil, “especially with the option of using theONE as a hazer as well as a fog machine. Even in the biggest venues, the MDG machines have been more than up to the job. Add to that the knowledge that the vocal artists are comfortable with the output and you have a really good combination.”
For Phil Collins’ Not Dead Yet tour, Greil once again specified MDG’s theONE. “This atmospheric generator really does it all, creating fog and haze from a single machine and its variable output is a great asset when you are dealing with the vagaries of an outdoor show.”
The Not Dead Yet tour has visited venues of all shapes and sizes, from indoor arenas and the Royal Albert Hall, the Aviva stadium in Dublin and British Summer Time at Hyde Park. “MDG’s theONE has proved versatile enough to cope with all of this, providing good haze to accentuate the beams of light to best advantage and highlight the variety of looks on this design - some of which hark back to Collins’ earlier songbook while others have a far more contemporary feel,” concludes Greil. “This tour will continue as long as Collins wants keep going and I’m confident that, wherever we may be playing, theONE will do the job.”
All MDG theONE and ATMOSPHERE APS generators were supplied for each tour by UK-based Neg Earth Lights, which also supplied 4 MDG theONE for Robbie Williams’ The Heavy Entertainment Show tour at the specification of show and lighting designer, Mark Cunniffe.
MDG Celebrates 40 Years of PLASA London 2017 Stand D50
At 37 years old, MDG knows all about longevity and the value of creating high quality products for its clients. With this in mind, MDG UK will be celebrating PLASA’s milestone 40th Anniversary with a selection of its award-winning and world-renowned haze
These rock-solid machines continue to cement MDG’s long-standing reputation for the finest and most reliable atmosphere generators on the market.
The ATMe™ haze generator, the ME2™ fog generator and the ICE FOG COMPACK™ low fog generator will be shown on Stand D50, alongside theONE™ award-winning dual fog and haze generator, and complemented by theFAN™, the indispensible variable speed digital fan.
MDG’s ATMe™ haze generator is a development of the industry standard MDG Atmosphere™ haze generator. It shares the same compact dimensions, but with increased output and power efficiency, and the added advantage of DMX-RDM controllability. An optional portable carry kit sets a new standard in portability by allowing ATMe’s gas canister to be stored securely beneath the generator. From this position it can be operated horizontally without the gas line freezing to generate haze exactly where you want it.
The dual output Me2™ fog generator will be representing the Me™ Series, the latest in MDG technology, which brings a higher degree of controllability and a more powerful output to the MDG family. With each model sporting DMX-controlled variable fog output, the Me Series is available in four sizes: Me1, Me2, Me4 and Me8.
MDG’s ever-popular ICE FOG COMPACK HP is a self-contained low fog generator housed in its own flight case. It creates a thick, low-lying fog with zero residue without the use of dry ice. ICE FOG COMPACK has an extremely low fluid consumption, 100% duty cycle and a variety of accessories including DMX interface, remote control timer, and the new Round Floor Pocket and D-Verter multiple input/output fog switcher.
theONE™ is MDG’s award-winning, dual fog and haze generator which was awarded LDI’s Best Debuting Product Award on its launch. This reliable workhorse is equally at home in arenas, stadiums, theatres and themed attractions where its output and density can be finely tuned to suit the size and atmospheric conditions of any size of venue, and satisfy all designers’ aesthetic requirements. This summer it has been seen on tour with the likes of Robbie Williams, Adele and Phil Collins, as well as on theatre productions including 42nd Street at London’s Theatre Royal Drury Lane, the UK touring production of Miss Saigon and at RADA theatre school.
Last but not least, theFAN™, MDG’s ultra-compact, variable speed, digital fan will be playing it cool and demonstrating how smoothly it operates with any of MDG’s professional generators, or as a stand alone unit.
Visitors to the PLASA stand (D50) will have an opportunity to win MDG merchandise in a daily competition. Just blow in and drop your business card off for a chance to win – nice work!
To join MDG at PLASA 2017 at Olympia, London on Stand D50 click here to register.
MDG ATMe gives perfect haze control for Miss Saigon
Miss Saigon, Messrs Boublil and Schönberg’s legendary musical, has recently embarked upon a major UK tour, taking the full West End production to every corner of the UK.
The show opened at the Curve, Leicester in July before moving to Birmingham Hippodrome, from where it travels to Ireland, Wales, Scotland and back to England, culminating at Norwich Theatre Royal in September 2018. Travelling with the show, with its lighting design by the equally legendary Bruno Poet, are two MDG ATMe haze generators, purchased specifically for the tour by White Light.
“My Associate LD on this show, Warren Letton discovered the ATMe hazer and recommended that I take a look at them,” says Poet. “I have used MDG’s Atmosphere machine many times before and love the fabulous haze they deliver. And we used two Atmospheres on both the West End and Broadway productions of Miss Saigon where they stood the test of time. But it was the extra control of the new ATMe hazer that really appealed to me. It produces the finest haze, just like the Atmosphere, but instead of simply turning them on and off, the ATMe’s DMX/RDM control and 0-100% variable output allows us to carry out that vital fine tuning directly from the lighting console.”
As one would expect from the Cameron Mackintosh stable, production values are never less than superlative and the show’s setting of dingy nightclubs and war-zones in the dying days of the Vietnam war requires endless supplies of atmosphere-evoking smoke and haze, which are provided by a variety of different generators. Poet states: “Haze machines are often overlooked but are a totally essential piece of equipment to bring out the best in the lighting. We chose the ATMe for the ambient cover because it produces the best fine haze which allows the beams of light to be seen without obscuring the action or set on stage, which is so important on a show such as this. The MDG machines are good for delivering a floor to ceiling haze that means you see the full beams very cleanly, where the others smoke and haze machines give denser looks where I want to see the smoke swirling around in the beams.”
The two ATMe units are rigged either side of the fly floor, each with a fan to help direct the haze onto stage. “Now we have left the comfort of the West End and Broadway and are touring the show, the controllability of the ATMe has really made its value felt,” continues Poet. “We will be dealing with very different venues and slightly different locations for the machines in each and, of course, different atmospheric conditions on every stage. But the ATMe has the advantage of fine control over the output which gives us more flexibility to get the balance just right.”
With Miss Saigon’s UK tour now in progress, Poet remains confident that the ATMe is the right haze generator for the job: “The fluid consumption is excellent – the best on the market I believe - and the touring teams are very used to dealing with CO2 these days so they have it down to a fine art. Plus we have the security of MDG’s build-quality which means you know you can rely on them whatever the conditions.”
Jedd Hamilton, Hire Manager at White Light, agrees: “As a supplier, we always work closely with lighting designers to ensure that we supply exactly what they require for their productions, sourcing particular fixtures where we need to. When Bruno specified the ATMe haze generators, we knew this would be a fixture that would be able to achieve the exact feel he required. They have proven extremely beneficial on the Miss Saigon tour and we intend to use them on other productions in future.”
MDG ATMe Generates Drama for RADA
MDG was happy to see the students of London’s premier drama school, the Royal Academy of Dramatic Art (RADA), taking full advantage of the capabilities of one of its ATMe haze generators during their recent production of Rona Munro’s Scuttlers.
“The brief from the director, Hannah Eidinow, was to create the atmosphere of Manchester in the 1890s: hot, industrial, sweaty, dirty, polluted and foggy, so clearly we needed to use a hazer that was up to the job,” says guest lighting designer, Declan Randall. “And MDG’s ATMe haze generator was more than up to the task.”
Scuttlers was first performed at Manchester’s iconic Royal Exchange Theatre in 2015. It follows the exploits of the city’s first street gangs, set against the background of Manchester’s cotton mills and industrial expansion of the nineteenth century, when the rapidly expanding population, migrating from the surrounding rural communities in search of work, discovered that urban life was not all that they expected. Ruthless exploitation by mill and factory owners, social deprivation and political unrest were to follow.
The recent production at RADA moved the setting from the 200+ seat theatre-in-the-round of Manchester’s Royal Exchange to the very intimate, brick-lined environment of RADA’s 70-seater GBS Theatre. “With such a small space we needed to have total control of the haze produced by the machine,” continues Randall. “The production called for a continual level of atmospheric haze but also included moments when a little more or a little less was required to for dramatic effect. In such a tight space, where the audience is so close to the stage and the action, it can be only too easy to get it wrong. Using the ATMe’s DMX control, we were able to drive the haze levels precisely throughout the show using a fader to pump it up and, conversely, drop it back down as and when required.”
The ATMe ran all the way through the show to give a constant base level of haze, interspersed by moments when it was boosted it for some of the bigger, industrial choreography. “I was impressed with how quickly it filled the space,” continues Randall. “With some hazers, you need to have them running for some time to produce a decent amount of haze, but for Scuttlers we turned on the ATMe around the five minute call, and by curtain up we had a good level of haze with an excellent hang time.”
Randall was a guest lighting designer for Scuttlers at RADA’s invitation and his choice of fixtures allowed students to have access and experience of some of the premier products on the market today. “It is very important that students are given access to the best possible technology right from the start, mirroring the experiences they will have out in the industry after graduating” says RADA’s Head of Lighting, Matt Leventhall. “The sponsorship of MDG allows students to become familiar with top quality haze machines and the fantastic results they can help to achieve. We’ve used the ATMe on a several shows now and are exceedingly happy with it. It is economical in its use of fluid and practically silent. I anticipate it will be used on many productions going forward.”
“We are very proud to sponsor RADA in our capacity at MDG,” says MDG CEO Martin Michaud. “RADA is one of the oldest and most influential drama schools in the UK with an international reputation for excellence. We are very happy to contribute to the great work that they do by supplying them with one of our latest models of haze generator.”
Randall’s endorsement of MDG’s ATMe haze generator is unequivocal: “This is a rock solid machine: you turn it on and it does its thing. Job done.”
MDG ATMe haze generators tap into 42nd Street at Theatre Royal, Drury Lane
MDG is proud to say that two of its ATMe haze generators have been chosen for the current musical production of 42nd Street at London’s Theatre Royal, Drury Lane.
With a theatre on the site for over 350 years, the Theatre Royal, Drury Lane has a heritage and longevity unrivalled even amongst its neighbours in London’s West End. Its present incarnation, a mere couple of centuries old, boasts a depth of stage that few can offer, making it perfect for lavish musical productions such as the current run of 42nd Street.
This latest production, with ‘80’s legend Sheena Easton in the starring role, makes the most of the stage area which is packed with props, sets and a huge cast. It was obvious from the start that a haze generator was required that could easily deal with the enormous stage space, for the entire show, without compromising the performances or the extensive lighting rig supplied by White Light Ltd.
MDG’s ATMe haze generator proved ideal for the job: “I first came across MDG about ten years ago on a show in South Africa,” says Declan Randall, associate LD to 42nd Street’s lighting designer, Peter Mumford. “I was so impressed with the haze that I went backstage to investigate what they were using. I’ve been a fan ever since.” Mumford and Randall opted to use two of the ATMe units - next-step developments from the ever-popular MDG Atmosphere - because of its more efficient power consumption and increased output, which it combines with a high level of controllability.
“On a show like this with high production values we could have chosen pretty much whatever we wanted,” continues Randall, “but as far as I’m concerned, MDG is the go-to manufacturer and the one to use whenever possible.
“Aside from the energy and output benefits, the ATMe has the added improvement of total 0-100% variable output which you can control via DMX/RDM, and a 100% duty cycle. On 42nd Street the generators are required to run for the entire show, so having machines that can maintain their output consistently is vital.
“Seen from front-of-house, there’s no apparent source to the haze, whereas as with most hazers you are aware of it chugging away in a corner somewhere. That might be acceptable if it were being used in a single specific song to enhance a look or create an atmosphere, but in this show it has to be constant, consistent yet subtle. With the ATMes we can achieve a really good quality haze, with no clouds and good distribution from top to bottom. And what really impressed me is, it’s noticeable you get really good beams all the way from fixture to floor.”
Mumford agrees. “I'm delighted with the performance of the ATMes which I find create a haze that just lights the beams without looking like the ‘bacon’s burning’, if you know what I mean,” he says. “I also appreciate the fact that they cause much fewer issues when it comes to performers complaining about ‘stuff in the air’. That can be quite an issue, especially in the opera world.”
The Theatre Royal stage is set-heavy for this production; the amount of traffic on and off stage with the constant movement of scenery during the show means the decision was made to locate the ATMe generators up on the fly-floor. They are positioned stage left and right, with two DMX fans directing the haze downwards and moving it about. One concern about this trim height location was a possible issue with clogging of fans and filters of the lighting fixtures in the rig, but this has proved to be a needless worry. “This might not being the ideal location, but the hazers are still doing their job and doing well,” says Randall. “To date we have had no complaints from the maintenance technicians!
“The use of CO2 in hazers is not an issue these days,” concludes Randall. “Stage and production managers are more familiar and comfortable with the rules and regulations involved. Good haze delivery can make the difference between a good light show and a great light show, so the relevant proper planning of hazers should be as important as every other ingredient in the design. A great haze result is when no-one notices it’s there!”
MDG Releases New Fog Generators at Prolight + Sound 2015
MDG, the leading manufacturer of premiere fog, haze and low fog generators, celebrated its 35th anniversary at Prolight+Sound, Frankfurt with the release of three new fog generators.
The Me Series has been designed as the next stage in MDG’s evolution of fog and represents a new family of generators with a higher degree of controllability and a powerful output from a compact chassis.
Me1 is the smallest of the Me family with a single nozzle output that can produce up to 100m3 (3,521 ft3) of fog per minute. It is unique in offering a MAX 3000 configuration setting.
Me2 is the powerful twin of the Me1, housed in the same size chassis but with twice the power and a dual output of 200m3 (7,063 ft3) per minute.
Me4’s powerful quadruple output produces up to 400m3 (14,126 ft3) of fog per minute and is the ideal generator for applications requiring seriously high quantities of fog.
All members of the Me Series benefit from a 1% - 100% variable fog output, a 100% duty cycle and MDG’s famous Automatic Purging System™ (APS™). Numerous control options are on-board as standard and include 3 standard USITT DMX512 channels, XLR-5 connectors, a 4-button LCD user interface and RDM compliancy.
Having served the entertainment, industrial, fire-fighting and military markets since 1980, MDG has, throughout its history, developed the world-famous MAX Series of fog generators, the ATMOSPHERE haze generator, winner of LDI's Best Lighting Product in 1997, and the award-winning theONE digital atmospheric generator, LDI's Best Debuting Product in 2010. These were followed in 2013 by the e-series range which brought increased efficiency and total electronic control to the product range. The newly released Me Series now takes its place in the prestigious line up, and continues to keep MDG at the forefront of atmospheric effects technology.
To mark its anniversary, MDG produced a limited number of celebratory “35th Anniversary Black Edition” branded Me fog generators which have already become collectors’ items. “As soon as we announced the limited edition we were flooded with orders from our worldwide family of distributors who all wanted some of these special generators,” says MDG CEO, Martin Michaud. “It was fantastic to have such an overwhelming and instantaneous response and to be able to share the fun and celebrate the occasion with our hard-working and loyal MDG Family.”
MDG’s anniversary was also marked by the launch of its brand new website which went live during the show and across all MDG’s social networks. The new trilingual website can be found at www.mdgfog.com and, in addition to the full range of MDG products, also gives an insight into MDG’s history with a comprehensive Museum of past MDG products, many of which are still in operation around the world.
MDG exhibited alongside its German distributors cast C.Adolph & RST Distribution GmbH who, like the visiting distributors and customers, were happy to celebrate 35 years with the world-renowned atmospheric effects specialists.
“I – and cast – are really happy and proud to have been able to participate in MDG’s 35th anniversary during this year’s Prolight & Sound,” says cast C.Adolph & RST Distribution GmbH MD, Heinz Siller. “We have represented MDG in Germany for 23 of their 35 years now, after starting together with just one single product and developing the market together. With MDG’s focus on reliability and continuous improvement we now have a wide range of high-end professional products with which to serve the market.
“It was great to use Prolight+Sound as an international platform to release the new series of Fog generators and we are looking forward to celebrating more MDG anniversaries in the future. We would like to say thanks for their everlasting friendship and fruitful business relations.”
More information on MDG and all its fog, haze and low fog generators can be found on the new website at www.mdgfog.com
MDG at Prolight + Sound 2015, Frankfurt
MDG, the leading manufacturer of premiere fog, haze and low fog generators, will celebrate its 35th anniversary at Prolight+Sound.
Serving entertainment, industrial, fire-fighting and military customers since 1980, MDG will mark the occasion with the release of limited edition models of a brand new product line which are certain to become collectors items.
Throughout its history, MDG has developed the MAX Series of fog generators, the world-famous ATMOSPHERE haze generator, winner of LDI's Best Lighting Product in 1997, and the award-winning theONE digital atmospheric generator, LDI's Best Debuting Product in 2010. These were followed in 2013 by the e-series which brought increased efficiency and total electronic control to the product range. Now, Prolight+Sound 2015 will see the launch of 3 new products, the latest in MDG’s evolution of fog which will expand the range still further.
MDG’s anniversary will also be marked by the launch of a brand new website which will go live during the show and be reflected across MDG’s social networks. The new trilingual website will be found at www.mdgfog.com. Keep checking the address to see it go live!
MDG can be found in Hall 9 Stand E66 alongside its German distributors cast C.Adolph & RST Distribution GmbH (Hall 9 Stand E71). Come along to discover more about the new products and celebrate 35 years of atmospheric passion with the world-renowned specialist!
MDG appoints new distributors for UK and Middle East
MDG Fog Ltd has appointed two new distributors for its acclaimed range of fog and haze generators.
From 1 October 2014, MDGfog UK, a trading division of Robe UK Ltd, will take responsibility for the exclusive distribution of the full MDG product range in the UK & Eire. This new division will be headed by Matt Wiseman, a well-known face in the UK entertainment industry who brings 20 years of experience to the role.
“I am looking forward to the new avenues and responsibilities this arrangement brings,” says Wiseman. “It will allow MDGfog UK to focus wholeheartedly on promoting and servicing the MDG brand across the UK and Eire, with the added confidence of solid backing from Robe UK’s established administrative, service and warehouse facilities in Northampton.”
Mick Hannaford, Managing Director of Robe UK, adds, "We believe the quality and performance of the MDGproducts are an ideal offering for both established and new Robe customers. MDG, like Robe, manufactures products which are equally at home in any touring, television, theatre or installation environment and thus form a perfect complement to both our product range and our customer base." MDGfog UK can be contacted at:
3 Spinney View
Stone Circle Road
Round Spinney Industrial Estate
NN3 8RF, Northampton
Tel: 01604 741000
Fax: 01604 741041
The new arrangement follows on from a successful collaboration between MDG and Robe Middle East. Since April 2013 Robe Middle East has assumed responsibility for the exclusive distribution of MDG products across the Middle East with a large market influence in the UAE, Qatar, Saudi Arabia, Lebanon and Bahrain in particular.
"One year on from the start of our collaboration I can report that the arrangement is a great success with an ever-increasing demand for MDG products across these territories," says Robe Middle East General Manager, Elie Battah. "We carry a full stock of the MDG range in our Dubai offices along with all the consumables to support it. This enables us to offer our customers immediate delivery and a complete support service.
"MDG is a high quality brand that fits very well with our Robe line of products. Our customers are very demanding so having MDG on board adds another premiere brand to the line of products we distribute – which all helps to keep them satisfied!"
Robe Middle East can be contacted at:
Office Number 507 5th floor
Al Asmawi Building
Dubai Investment Park 1
P.O. Box: 391 898
Tel: +971 4 885 3223
For almost thirty-five years MDG has held a position worldwide as the leading brand of atmosphere generators. MDG atmosphere generators are employed across all areas of the entertainment industry and play a major role in training exercises with the military, firefighters and industrial workers.
MDG products can be seen from Broadway to the West End and in almost every continent, appearing in theatre and opera, film and television, themed entertainment and large-scale events, live music and festivals.
"MDG is proud to partner up with Robe UK Ltd for the United Kingdom market and Robe Middle East Trading LLC for the Middle East and welcomes both to the MDG family," states MDG President & CEO,Martin Michaud. "Mick Hannaford and Elie Battah's perpetual quest for excellence, their personalized service and the quality of their team and organization reflects values shared by both our companies."
MDG will be exhibiting at PLASA London (5-8 October) on the Robe stand where it will show its award-winning dual-mode fog and haze generator, theONE, models from its ATMOSPHERE and MAX series and the ICE FOG Q model.
To discover more about MDG's full product range, visit www.mdgfog.com
MDG Supplies Lighting And Atmospheric Effects For Mumford & Sons Tour
MDG, exclusive distributors of Robe and Chromlech in Canada
MDG, exclusive distributors of Robe and Chromlech in Canada and manufacturers of industry standard MDG atmospheric generators, provided lighting, fog and haze effects for Mumford & Sons' mammoth 145-date international 2013 tour.
MDG supplied fifteen Robe Robin 600 LEDWash and sixteen Robe Robin 1200 LEDWash moving heads, plus a quantity of Chromlech Elidy LED lighting panels composed of 64 Elidy-Wall LED panels arranged in a 16 wide by 4 high video backwall, and 12 Elidy-Big and 12 Elidy-S panels rigged above and behind the band on stage. The tour marks the largest installation of the French lighting manufacturer's new product to date and the first project for MDG to supply with Elidy since its appointment as exclusive Canadian distributor.
MDG also provided two of its own, unique dual fog and haze generators, MDG theONE. These were located on either side of the stage to provide a highly controllable output of haze that showed off Ed Warren's spectacular lighting design to perfection.
"Smoke and haze suits the band's style really well," says Warren of Next Level Lights who has toured with Mumford & Sons as lighting designer since they started five years ago. "I use a lot of back light and overhead haze, so it's a vital part of my design."
The haze was able to highlight the unusual mid-air effects Warren created including those from the Chromlech Elidy with which he was able to paint shapes including squares and circles. These radiated as thin pencil beams through the smoke and delivered unique perspectives to the audience sightlines at the side as well as head on.
"There was a significant challenge to the haze effects in that ninety-five percent of the shows on our tour took place in the open air," continues Warren. "Trying to get a good spread of haze in outdoor conditions can be very frustrating. However, theONE was awesome and was able to provide a really strong haze, even outdoors. Its powerful fans and strong fogging ability kicks out such volume that I didn't even need them to run full time - and they always had plenty left in reserve, even on windy days."
"Yet when we played the indoor venues, theONE's controllability meant I could tone down the output to a much finer level which I chose to do using local control via my team on stage. They are very controllable (theONE, not the team!)."
MDG supplied the Robe, Chromlech and MDG equipment to Canadian lighting, sound and video supplier, Solotech, who looked after Mumford & Sons for the US leg of the tour, while Neg Earth supplied the UK leg with the Elidy panels supplied by Solotech.
"The service from MDG and Solotech was great," says Warren. "Both companies couldn't do enough to help and did a great job in getting the show on the road within a very short timeframe."
For more information on MDG's products and services visit www.mdgfog.com
MDG Presents theFAN at LDI 2012
Las Vegas Convention Centre, 19 – 21 October 2012, Booth 701
MDG will be returning to LDI, Las Vegas this year (Booth 701) with its latest product, theFAN.
Released amid celebrations at Prolight+Sound, Frankfurt in March, theFAN is a digital, fully DMX/RDM operated stand-alone unit. Its appearance at LDI 2012 will mark theFAN's first showing in the USA.
theFAN has a very low power consumption of only 100W so benefits from very economical running costs. Nor is it channel hungry: the velocity of its three-bladed rotor is controlled via DMX (1 channel) or RDM, or locally using a discreet 4-button controller with LSC panel on the base of the unit.
A surge-protected, universal switching power supply covers the full range of 100V – 240V, 50/60Hz ensuring theFAN can be used anywhere in the world at the flick of a switch.
Stylish in design with a 270° tilting head, theFAN is ultra-compact and therefore extremely portable and versatile on tour. And as a final touch, theFAN can be free standing or truss mounted using a variety of fixings (Omega bracket, metric and imperial size clamp sockets) for both on-stage and in-truss use. The result is a versatile, truly universal, free-standing unit that can be partnered with MDG generators or used independently. theFAN is, of course, guaranteed by MDG's standard two-year warranty.
Also on the LDI stand (Booth 701) will be the latest version of MDG's revolutionary dual mode Digital Atmospheric Generator, theONE, complete with its highly adaptable touring cradle, the range of Atmosphere Haze generators, the MAX fog generators and the ICE FOG Q low-lying fog generator.
For more information on any of MDG's products visit LDI (Booth 701) or the MDG website at www.mdgfog.com
PLASA 2012: MDG presents theFAN
theFAN has a very low power consumption of only 100W so benefits from very economical running costs.
MDG will be returning to PLASA in London (stand 2-S25) this year with its latest product, theFAN. Released amid celebrations at Prolight+Sound, Frankfurt in March, theFAN is a digital, fully DMX/RDM operated stand-alone unit.
theFAN has a very low power consumption of only 100W so benefits from very economical running costs. Nor is it channel hungry: the velocity of its three-bladed rotor is controlled via DMX (1 or 2 channels) or RDM, or locally using a discreet 4-button controller with LSC panel on the base of the unit.
A surge-protected, universal switching power supply covers the full range of 100V - 240V, 50/60Hz ensuring theFAN can be used anywhere in the world at the flick of a switch.
Stylish in design with a 270° tilting head, theFAN is ultra-compact and therefore extremely portable and versatile on tour. And as a final touch, theFAN can be free standing or truss mounted using a variety of fixings (Omega bracket, metric and imperial size clamp sockets) for both on-stage and in-truss use.
The result is a versatile, truly universal, free-standing unit that can be partnered with MDG generators or used independently. theFAN is, of course, guaranteed by MDG's standard two-year warranty.
Also on the PLASA stand will be the latest version of MDG's dual mode Digital Atmospheric Generator, theONE, complete with its highly adaptable touring cradle, the range of Atmosphere Haze generators, the MAX fog generators and the ICE FOG Q low-lying fog generator.
MDG and cast C.Adolph & RST Distribution GmbH Celebrate 20 Years in Germany at Prolight & Sound
Partners since 1992, twenty years in Germany in association with the same people and the same company is a real cause for celebration
rolight & Sound 2012 will be the scene of a big celebration for MDG and cast C.Adolph & RST Distribution GmbH as the two companies celebrate a long-standing association. The show marks the twentieth anniversary of MDG's appointment of cast C.Adolph & RST Distribution GmbH as its distributor for Germany, Switzerland and Austria.
cast C.Adolph & RST Distribution GmbH promotes the whole range of MDG products across the entertainment, security, fire-fighting and industrial application sectors in these countries. This is backed up by comprehensive support and training roles.
High profile installations over the past twenty years have included Legoland Germany (2002) which marked one of the biggest MDG theme-pack installations to use this automatic refilling system and an art installation by artist Olafur Eliason, Innen Stadt Aussen Berlin (2011), where MDG fog generators were used to fill a room with fog to capacity. The fog was illuminated with changing coloured light, obscuring the visitors who were able to immerse themselves in the coloured haze as part of the experience.
Outside of the entertainment industry, cast C.Adolph & RST Distribution GmbH has provided customised MDG solutions to the Fire Fighting Training Centre at Andelfingen and the Swiss Air training facilities and a fog simulation system to VW Autostadt, Wolfsburg.
Recent entertainment projects include the Eurovision Song Contest, Düsseldorf which, renowned for its large-scale, high tech productions, used over forty MDG generators including Atmosphere Hazers, ICE FOG and MAX Series. "Most major German television shows will have MDG units hidden on them somewhere!" says cast's Sabine Siller. "All rental companies hold MDG in their stock because they can rely on their quality, durability and performance, especially under live conditions."
cast C.Adolph & RST Distribution GmbH Technical Director, Heinz Siller says: "One of our first big projects was to fill the 13km-long Frejus Tunnel under the alps with fog. We did this using MDG Ultra Max and Nema Box generators with such success that frightened Italians were seen running out the opposite end of the tunnel! I have even climbed the Matterhorn with an MDG machine just to show the client they can work even at a height of 3842m. Over the years you come to realise that MDG is not just a good product, it is a versatile solution for many different tasks!"
"Partners since 1992, twenty years in Germany in association with the same people and the same company is a real cause for celebration," says MDG's Martin Michaud. "Prolight & Sound is an opportunity to celebrate the journey so far and to look forward to the next twenty years. Cast has been fantastic in support of MDG products and the team, led by Heinz Siller, have worked tirelessly to bring MDG to a wide range of customers. Heinz possesses the very first ATMOSPHERE, our flagship product which is the industry standard worldwide. Now, if I could only convince him to give it back…"
At Prolight & Sound, MDG will be displaying the latest version of its revolutionary dual mode Digital Atmospheric Generator, TheONE complete with its highly adaptable touring cradle, theFan, a new digital, fully DMX/RDM standalone fan, the range of Atmosphere Haze generators, the MAX fog generators and the ICE FOG Q low-lying fog generator.
Come and visit them on the MDG stand at Hall 9.0 Booth E66 in the cast C.Adolph & RST Distribution GmbH area… where else would they be!
MDG Presents cast c. Adolph & RST Distribution with Symbol of Brotherhood and Solidarity at Prolight & Sound
The result is a versatile, truly universal, free-standing unit
At precisely 4pm on Thursday 22 March, in front of a comprehensive collection of the press, a celebratory photo of the MDG team was emailed from the MDG headquarters in Canada to Heinz and Sabine Siller of cast C. ADOLPH & RST DISTRIBUTION as they stood on the MDG stand at Prolight+Sound. The photo showed the staff holding an Inukshuk, a Canadian monument made of unworked stones which represents the energy of stone in a human image, traditionally used by the Inuit for communication and survival. The message read: "MDG is proud and honoured to offer this Inukshuk to cast C. ADOLPH & RST DISTRIBUTION for our 20 years of partnership and many more to come!"
That same Inukshuk, having been transported in hand-luggage from Montreal to Frankfurt, was then presented on the stand to Heinz Siller by MDG's Martin Michaud. Michaud explained that, "In modern times, the Inukshuk has become a symbol of brotherhood, mutual aid and solidarity which are precisely those qualities shared by our two companies. It is said the Inukshuk will help the one who receives it to always make the right decision and choose the right path in life. This has certainly proved true in our case as MDG obviously took the right decision to appoint cast C. ADOLPH & RST DISTRIBUTION as our distributor all those years ago. Since then the relationship has blossomed into a valued and extremely successful long term association that means a lot to both companies."
cast C. ADOLPH & RST DISTRIBUTION returned the compliment with the presentation of a MDG-branded cake, and champagne with which to toast the occasion.
Prolight+Sound proved extremely busy for MDG with theONE and the ICE FOG Q undergoing constant demonstration and a new product, theFAN, released specifically for the show. theFAN is a compact, digital, fully DMX/RDM stand-alone unit which offers a universal switching power supply, low power consumption and a choice of mounting options for on-stage and in-truss use. The result is a versatile, truly universal, free-standing unit that can be partnered with MDG generators or used independently.
MDG Partners with AED Distribution for Belgium and Luxemburg Markets
MDG is proud to partner up with AED Distribution for the Belgian and Luxemburg market and welcomes AED Group to the MDG family.
MDG, the world leader in atmospheric effects, is pleased to announce the appointment of AED Distribution as its official distributor in the Belgian and Luxemburg markets, with effect from 1st October 2011.
Through this partnership, AED Distribution (part of AED group), will supply and support MDG's leading portfolio of fog and haze generators to resellers, installers and rental companies, which will now benefit from easier access to MDG's reliable quality products.
"MDG is proud to partner up with AED Distribution for the Belgian and Luxemburg market and welcomes AED Group to the MDG family," states MDG President & CEO Martin Michaud. "AED's perpetual quest for excellence, their personalized service and the quality of their team and organization reflects values shared by both our companies."
Established in Mechelen, Belgium in 1977, AED Distribution distributes top professional brands across the Benelux countries, carefully screening all products before taking them into their range. AED Distribution works closely with the best dealers, installers and rental companies to provide the highest level of service.
"We are very pleased to be partnering with MDG, which is a world leader in professional fog and haze generators," states Hans Vanderheijden, Managing Director of AED Distribution. "AED Distribution is constantly looking for more products that bring value to the customer. MDG's are exactly such products, made for, and used by, professionals.
"As an extra bonus, our clients will not only be able to buy MDG at AED Distribution, but our sister company, AED Rent, will also add MDG products to its rental catalogue."
"The addition of our products to AED Rent's catalogue will strengthen both our positions as the leading atmospheric effect providers for the European entertainment rental industry," adds Michaud. "In my mind, it's a perfect match and the natural evolution."
Founded in 1986 as a dry-hire rental company for sound, AED Rent is one of the key European market players in lighting, sound, video, trussing, rigging and accessories for the professional audiovisual industry.
"We are truly excited about the partnership with MDG and AED Distribution," says Steven Mansvelt, Light Department Manager at AED Rent. "Logically, we will buy and promote MDG products. Without any doubts, MDG is a market leader and we're pleased to add state-of-the-art fog and haze generators to our rental program. MDG products do not need many 'words': they are typical products that add serious value to our rental catalogue."
MDG theONE Goes International with Kylie Aphrodite World Tour
thetheONE’s revolutionary technology means this, fully digital, atmospheric generator, is capable of creating both fog and haze effects from the one source.
After debuting with Celine Dion (Taking Chances World Tour 2009), Britney Spears (The Circus World Tour 2009), Kylie Minogue (US Tour 2010), Microsoft (Kinect CDS launch 2010) and Victoria’s Secret (2010), the MDG theONE™ atmospheric generator has completed another international assignment with Kylie Minogue’s Aphrodite – Les Folies World Tour 2011, which draws to a conclusion in South Africa this week.
Four of the ground-breaking theONEgenerators have accompanied Miss Minogue across 28 countries, augmented by four MDG Ice Fog QTM Low Lying Fog Generators, to produce the spectacular atmospherics which underpinned the tour’s distinctive look.
The MDG units were supplied for the European and North American legs by the tour’s lighting, video and sound supplier, Solotech. They were supplied at the request of lighting designer, Nick Waterhouse, who was careful to specify theONE for the demanding 77-date, six month tour.
“I was introduced to MDG by Solotech’s Karl Gaudreau when touring with Alicia Keys,” says Waterhouse. “We then took four DMX-operated versions of theONE on Kylie’s For You, For Me tour in 2009 and I was very impressed. I was determined to use them again for Kylie’s Aphrodite tour. I love the unique ability theONE has to set the output level from the desk and to switch between haze and fog modes.”
theONE’s revolutionary technology means this, fully digital, atmospheric generator, is capable of creating both fog and haze effects from the one source. It is also the first atmospheric generator with networking capability and, uniquely, can be operated via DMX, RDM, ACN, ETC-Net or Art-Net. These features ensure a fine, remote control over output, and gradual, seamless switching between haze and fog modes.
The superior qualities of theONE was acknowledged by receiving the Best Debuting Product Award at the LDI 2010 where the LDI judges deemed it “the turnkey solution for combining both fog and haze capabilities in a single, highly-portable design.”
MDG Fog has responded to these plaudits by perfecting a touring cradle for theONE, which is the first to provide fully-approved rigging options and uniquely fits all known sizes of 9kg gas (CO2 or N2) bottles. These unique features that ensure theONE is the only atmospheric generator you will ever need, on tour or at home.
Solotech’s Gaudreau has worked with MDG Fog on developing the DMX version of theONE so is well qualified to insist on using MDG atmospheric generators on his projects. He was extremely satisfied with the way the new cradle performed on the Aphrodite tour: “The newly refined design of theONE’s cradle is ideal for touring,” he says. “It gives us many more options for safely rigging the units and is strong enough to withstand the demands of an international tour. The cradle is set on wheels for easy transportation, making it especially fit for ready-to-go touring conditions.
“I find it is very user-friendly and, with its universal voltage rating, theONE is perfect for both international touring and for the rental side of our business.
For reasons of construction, features and effects, MDG’s theONE is my preferred solution for all tours.”
MDG Fog, theONE, Takes Best Debuting Product at LDI 2010
MDG Fog took home the Best Debuting Product Award at LDI this year with the latest product, theONE.
It’s not wonder why, this thing spits out fog or haze like no ones business! Just take a look at the tour edition of the thing with CO2 canisters attached, it looks mean and ready to smoke you out. In fog mode, theONE can spit out 10 hours, yes 10 HOURS of continues fog.. But it gets better, it Haze Mode, 308 HOURS all while consuming just 1415 watts of power.
There is a good reason MDG is calling this thing theONE, it’s the last one you’ll ever need! Martin Michaud, President of MDG Fog gave me a quick run down and demo of both the touring edition of theONE and the stand alone version. Take a look and let me know what you think. Will this be the last one you’ll ever need?
Thanks Martin and congrats!